THE UNIVERSITY OF SASKATCHEWAN’S MAIN CAMPUS IS SITUATED ON TREATY 6 TERRITORY AND THE HOMELAND OF THE MÉTIS.
By Kamelle MacIntyre November 19, 2011
Everywhere I look in Saskatoon I see the same photo of the same woman: a blonde with a nose ring and a fake smile on a pink background. “Breast Cancer: not just a disease of older women,” the tagline reads. It then tells us the woman was 24 years old and died of breast cancer.
I hate that ad. I hate that colour.
By Canadian University Press September 25, 2011
At this point, most female Facebook users have gotten a message from a fellow woman urging her friends to “keep men guessing” and to help spread breast cancer awareness through cutesy games involving status mash-ups of their birthdays, where they put their purse and the colour of their bra.
But one cannot spread awareness through a message that is intentionally cryptic. These silly games just prove that few people understand what awareness actually means.